RETAIL AND E-COMMERCE

Keep every channel in step.

We automate catalogue, order, settlement and service work across stores, websites and marketplaces. Your team stops copying data between seller portals.

PRESSURES IN THE SECTOR

More channels mean more manual glue.

Selling through a website, several marketplaces and physical stores multiplies the work behind each product. Listings must be created and corrected per channel. Prices change daily. Settlement reports from each marketplace use different formats, fee codes and timing.

Sale events make it worse. Order volumes spike, returns follow a few weeks later and customer queries arrive faster than agents can answer them. Automation absorbs those peaks without temporary hiring.

Seller portals.

Many marketplace tasks still require portal work, even where partial APIs exist.

Settlement complexity.

Commissions, shipping fees, penalties and returns make payouts hard to reconcile.

Seasonal peaks.

Festive and sale-period volumes can multiply overnight.

USE CASES

Where automation pays in retail.

Catalogue and listing operations

Create and update listings across channels from a single product record, with attribute mapping and image checks per marketplace.

01

Marketplace settlement reconciliation

Match marketplace payout reports to orders, fees and returns, and flag short payments and incorrect commission charges for claims.

02

Pricing and promotion updates

Apply approved price lists and promotions across channels on schedule, then verify that the live price matches the intended one.

03

Inventory synchronisation

Keep stock levels aligned between warehouse, ERP and channels to prevent overselling during peaks.

04

Returns and refunds

Validate return reasons, check order and payment details, trigger refunds within policy and route exceptions for review.

05

Customer service support

Classify tickets, fetch order and delivery status, draft replies with an LLM and leave the agent to approve and send.

06

Vendor and supplier onboarding

Collect documents, validate tax details and set up suppliers and their product feeds in your systems.

07

Store operations reporting

Consolidate daily sales, footfall and stock reports from stores into a single view for regional managers.

08

Invoice and purchase processing

Match supplier invoices to purchase orders and goods receipts and post approved invoices to the ledger.

09
DOMAIN AND COMPLIANCE

Considerations we design for.

  • Customer personal data minimised and masked under the DPDP Act 2023 and GDPR
  • Card data kept out of bot scope, consistent with PCI DSS boundaries
  • Marketplace terms of use respected for portal access and rate limits
  • Price and promotion changes logged with approver and effective time
  • Refund limits and approval tiers enforced in bot logic
  • Scaling plans for sale events tested before the peak
  • GST invoice and credit note data validated at source
  • LLM-drafted customer replies reviewed by an agent before sending
WHAT TYPICALLY CHANGES

Fewer leaks, faster listings.

Recovered

Settlement leakage

Short payments and wrong fees are claimed back systematically.

Hours

Listing time

New products go live across channels in hours instead of days.

Absorbed

Peak volumes

Bots scale up for sale events without temporary hires.

Consistent

Prices

Every channel shows the approved price.

FAQ

Questions we hear first.

Can't see yours? Ask an automation architect

Is it allowed to automate marketplace seller portals?

We use official APIs and bulk upload tools first. Where portal work is needed, we design within each marketplace's terms and rate limits.

Can bots handle sale-day volumes?

Yes. Unattended bots can run in parallel across work queues, and we plan extra robot capacity for known peaks.

Do you use AI for customer service?

Yes, carefully. LLMs classify tickets and draft replies grounded in order data. A human agent approves anything sent to a customer.

Can you reconcile several marketplaces in one process?

Yes. Each marketplace gets its own parser for settlement files, and all of them feed one reconciliation model and exceptions list.

Start here

Find your first ten automations in two weeks.

A structured discovery sprint that maps your processes, scores them for automation potential and hands you a prioritised roadmap with effort and payback for each.